Sales of restaurant industry players increasing step by step as more and more people leave home to taste foods in luxurious food courts or zones. Number of things had been changed in span of a decade, from food variety to deliver system. For instance, earlier there was no mobile food system but now food trucks are available to serve customer at any time and place. Now, of course, quick service restaurant format is enormously adopted by consumers.
Traditionally, Indian people have been a prime focus of restaurant franchise brands. Restaurant designs, menu, and locality are basic fundamentals that should keep in mind before start new projects.
Consumers are bit trendy interested in flavours that gives western twist. Food and art both are main component of food business success. You can’t make customers happy or win their hearts through traditional dishes new trends should be adopted to attract customers or to entertain them. Social media campaigns always beneficial for restaurant franchise operators to create brand value. Despite high competition, you can start campaigns on weekly and monthly basis. For example, arrange entertaining programs; give awards to winner in terms of discounts on foods or gifts. Apart from this you can promote new products during festive occasions, use online platform to draw customer. Create a centre of attraction just like small food zone where kids enjoy with fashionable equipments, adolescents, middle age and old-age could spend quality time. Always focus on each and everyone demands to become best operator. It goes without saying that market is highly aggressive but still you can become most-loved operator through quality and valuable services.
Fashion or art is need of the day, and if you are able to mix art with food then no one can stop you. Consistent innovation is necessary to dominate market because people run after name and fame.